Leading Digital Transformation

Joakim Jansson / Marie Andervin / Brian Solis

Leading Digital Transformation

Leading Digital Transformation

Joakim Jansson / Marie Andervin / Brian Solis
Pehmeäkantinen
45,95 €
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Myymäläsaatavuus

Tuotetiedot

  • Näytä kaikki
    • Kustantaja DigJourney Publishing
    • ISBN 9789163958762
    • Tuotekoodi 9789163958762
    • Kirjoittajat Joakim Jansson; Marie Andervin; Brian Solis
    • Kuvittajat Niklas Palmklint
    • Kääntäjät Amy Archer
    • Kieli englanti
    • Thema-luokitus Taloustiede, rahoitus, liiketoiminta, liikkeenjohto
    • Ilmestymispäivä 16.03.2018
    • Vuosi 2018
    • Painos 1
    • Sivumäärä 192
    • Asiasanat digitalisering; ledarskap; digital mognad; innovation; förändringsledning; John Kotter; förändringsarbete; transformation
    • Alkuperäinen nimi Att leda digital transformation
    • Pituus 195
    • Leveys 241
    • Korkeus 17
    • Paino 551
    • Sisältö

      A big thank you to...
      Foreword by Brian Solis
      Preface
      Getting the most out of this book

      OTHER STORIES OF DIGITAL TRANSFORMATION

      Ving – From 54 retail stores to none in 13 years
      Trelleborg – How digital transformation is the right path for an industrial company
      Schibsted – Lively 178-year-old takes the lead in digital transformation
      TV4 – From viewers to users
      MTGx – The motor that accelerates digital innovation
      Doberman – An agency built on trust
      Leila Lindholm – How passion, inspiration, vision, and digital insight create business
      King – From stagnation to success

      ABOUT DIGITAL TRANSFORMATION

      1. What surfing can teach companies

      2. The ultimate goal: Digital nirvana

      3. The concepts of of digitalization and digital transformation

      4. 10 pitfalls to avoid

      THE DIGITAL MATURITY MATRIX METHODOLOGY

      5. Digital maturity and competitiveness

      6. The Digital Maturity Matrix

      The three phases of maturity in digital transformation
      The three cornerstones of the Digital Maturity Matrix
      A conversation with Dr. John Kotter: About change leadership in a fast-moving world

      7. The 9 digital motors of transformation

      Values, Vision & Mission
      Strategy work
      Organization
      Processes
      Infrastructure
      Data & Analysis
      Value proposition & Revenue model
      Touchpoints
      Relationships

      8 Interaction and development of digital motors

      LEADING AND ACHIEVING DIGITAL TRANSFORMATION

      9. The transformation process

      10. Get into position

      Identify the company’s digital position
      Identify the industry players' digital positions

      11. Choose the right waves

      Compare the company’s digital position with general best practice
      Compare the company’s digital position with others in the industry
      Take account of the company’s overall strategy
      Identify waves of change that have the greatest effect
      Determine the company’s digital destination

      12. Make the most of the waves

      Working in the Mobilization phase
      Working in the Coordination phase
      Working in the Acceleration phase

      SUMMARY AND CONCLUDING WORDS

      13. The 10 commandments of digital leadership

      14. How we can work together to keep moving forward

      Concluding words
      References
      Footnotes

    • Tuotemuoto Pehmeäkantinen kirja

Myymäläsaatavuus

Tuotetiedot

  • Näytä kaikki
    • Kustantaja DigJourney Publishing
    • ISBN 9789163958762
    • Tuotekoodi 9789163958762
    • Kirjoittajat Joakim Jansson; Marie Andervin; Brian Solis
    • Kuvittajat Niklas Palmklint
    • Kääntäjät Amy Archer
    • Kieli englanti
    • Thema-luokitus Taloustiede, rahoitus, liiketoiminta, liikkeenjohto
    • Ilmestymispäivä 16.03.2018
    • Vuosi 2018
    • Painos 1
    • Sivumäärä 192
    • Asiasanat digitalisering; ledarskap; digital mognad; innovation; förändringsledning; John Kotter; förändringsarbete; transformation
    • Alkuperäinen nimi Att leda digital transformation
    • Pituus 195
    • Leveys 241
    • Korkeus 17
    • Paino 551
    • Sisältö

      A big thank you to...
      Foreword by Brian Solis
      Preface
      Getting the most out of this book

      OTHER STORIES OF DIGITAL TRANSFORMATION

      Ving – From 54 retail stores to none in 13 years
      Trelleborg – How digital transformation is the right path for an industrial company
      Schibsted – Lively 178-year-old takes the lead in digital transformation
      TV4 – From viewers to users
      MTGx – The motor that accelerates digital innovation
      Doberman – An agency built on trust
      Leila Lindholm – How passion, inspiration, vision, and digital insight create business
      King – From stagnation to success

      ABOUT DIGITAL TRANSFORMATION

      1. What surfing can teach companies

      2. The ultimate goal: Digital nirvana

      3. The concepts of of digitalization and digital transformation

      4. 10 pitfalls to avoid

      THE DIGITAL MATURITY MATRIX METHODOLOGY

      5. Digital maturity and competitiveness

      6. The Digital Maturity Matrix

      The three phases of maturity in digital transformation
      The three cornerstones of the Digital Maturity Matrix
      A conversation with Dr. John Kotter: About change leadership in a fast-moving world

      7. The 9 digital motors of transformation

      Values, Vision & Mission
      Strategy work
      Organization
      Processes
      Infrastructure
      Data & Analysis
      Value proposition & Revenue model
      Touchpoints
      Relationships

      8 Interaction and development of digital motors

      LEADING AND ACHIEVING DIGITAL TRANSFORMATION

      9. The transformation process

      10. Get into position

      Identify the company’s digital position
      Identify the industry players' digital positions

      11. Choose the right waves

      Compare the company’s digital position with general best practice
      Compare the company’s digital position with others in the industry
      Take account of the company’s overall strategy
      Identify waves of change that have the greatest effect
      Determine the company’s digital destination

      12. Make the most of the waves

      Working in the Mobilization phase
      Working in the Coordination phase
      Working in the Acceleration phase

      SUMMARY AND CONCLUDING WORDS

      13. The 10 commandments of digital leadership

      14. How we can work together to keep moving forward

      Concluding words
      References
      Footnotes

    • Tuotemuoto Pehmeäkantinen kirja

Tuoteryhmät

Tuotekuvaus

Now in English! A #1 bestselling management book in Sweden, a digital epicenter, home of Spotify Skype and Candy Crush!

  • Foreword by Brian Solis and interview with Dr. John Kotter
  • Step-by-step methodology
  • Digital tools and more content at www.digitaltransformation.net
  • In cooperation with researchers and businesses
  • Eight case studies from different industries 

Digital transformation is a hot topic of discussion in many board and management rooms. The understanding of digitalization’s impact on corporate competitiveness is growing and more leaders understand they need to do something but the question is what, how, and when?

For three years, authors Joakim Jansson and Marie Andervin, together with approximately 40 co-creators from research and industry, have worked with this question. This has resulted in the methodology Digital Maturity Matrix that helps owners, boards of directors, CEOs, and management teams take command in their company’s transformation.

This book explains digital transformation and describes the methodology in detail. Its starting point is that successful digitalization requires innovation, strong change leadership, and digital maturity. You are led through the three phases of the transformation process, given the tools required to lead a successful transformation, and given recommendations on what should be done and when.

Theory is provided along with examples from successful traditional companies. In addition, access is provided* to a digital knowledge bank with inspiring use cases, exercises, and a digital maturity test. The test provides you with insight into your company’s digital maturity and gives recommendations for your best course of action.

In short - everything you need for your business to be at least as successful tomorrow as it is today.